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Thread: Superbowl LASER Show - Broken down with all the details!

  1. #1
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    Default Superbowl LASER Show - Broken down with all the details!

    Here is a great article from Live Design on the details of the Superbowl Halftime show, including all the laser specs!



    The Super Bowl half-time performance has become one of the music industry’s highest profile events, with recent acts such as Prince, U2, Greenday, Bruce Springsteen, Tom Petty, the Rolling Stones and Paul McCartney taking part. For this year’s Super Bowl XLIV halftime show, The Who lit up the skies of Miami Sunday, February 7 at Sun Life Stadium performing a wide array of their classic hits. The legendary London band performed a medley including Baba O’Riley, Pinball Wizard, Who Are You and Won’t Get Fooled Again.


    Engaged in the massive production, Executive Producer Ricky Kirshner alongside with Director Hamish Hamilton pulled together a production crew of some of the industry’s best in staging, lighting, sound and special effects. Kishner & Hamilton introduced one of the most technical stage structures ever seen for a Super Bowl half-time show. Bruce Rodgers (Production Designer) of Tribe Inc worked along with his design team to draft the unique circular LED video stage that consisted of 14 set carts and an additional 26 radials around the main stage. The creation of the stage at its conceptual design was a reflection of the Captain America Shield symbolizing a strong powerful patriotic influence that meshed with a Mercedes-Benz McLaren SLR Sterling Moss with all the built-in options of pyro, lasers and lights. From concept to reality, all departments worked out all the potential obstacles they would face in creating such a monstrous design that would need be assembled within 8 minutes during a commercial and commentary break. Introducing the lasers to the Super Bowl was a new facet.


    Rob Paine (Executive in Charge of Production), contacted Laser Design Productions to conjure some of the possibilities of utilizing numerous lasers to create a huge effect for the half-time performance. Incorporating the latest technology in lasers, Designer and President of Laser Design Productions, Doug Adams, coordinated along with Victor


    Tomei (Laser Technical Director) to project over 400 watts of power through sixteen laser sources that were located on the field and within the stage to achieve the looks

    Hamilton desired. After numerous meetings and site inspections, a number of obstacles and concerns were overcome in order to incorporate the lasers into the show. Preparing for every possible and worst-case scenario, Tomei along with his team designed custom apparatuses including rain protection housings for each laser, anti vibrating platforms mounted to the white light lasers housed within the radial carts. Power requirements and additional generators to keep the lasers and foggers warm before rolling onto the field to go live were also taken into consideration.


    Staging Supervisors, Cap Spence and Tony Hauser, assessed all divisions to strategically implement the load-in, setup and load-out with the full production crew plus approximately 600 volunteers. The logistics to coordinate this stage in such a short amount of time was an impressive feat, to say the least. With a determination to advance the concept, the entire production team moved forward to choreograph the show moments into 12 minutes of music that was led by Hamish whose talent was clearly visible. The stage itself was a phenomenal structure with over 3000 five-foot radiating LED MiSTRIPs to project video content of graphic vibes, text and waves of light that crescendoed with blasts of pyro and laser beams to specific beats and cues.


    Adams and his crew pre-programmed all 16 lasers at their head office studio. Working with Laser Programmer Jason McEachern, they took a new approach to test pilot a pre-visualization software program, Light Converse. It was a great new approach that allowed Adams and McEachern to program the lasers and make changes on and off- site with a visual reference. Laser Design Productions including a total of 16 lasers with an output of over 400 watts of laser light. The equipment list included:


    Four 50-watt Green YAG Lasers

    Four 25- watt full color air cooled OPS Lasers

    Two 20- watt full color air cooled OPS Lasers

    Two 20- watt Full Color DPSS/Diode Lasers

    Four 13- watt Full Color DPSS/Diode Lasers

    Sixteen LDP 10 Projectors

    Sixteen Le Maitre G-Force 2 Foggers “range 110v”


    The entire Laser Crew consisted of:


    Douglas Adams - Designer

    Jason McEachern - Programmer

    Vittorio Tomei - Laser Technical Director


    Laser Technicians:


    Jason Bridges

    Chris Stuart

    Robert Pratl

    Noam Sigal

    Keith Hellebrand

    Kenneth Schmitt


    Fourteen pangolin laser control cards were all networked at a central control under the main stage. Eight full color lasers were positioned in eight of the radial carts. Eight additional lasers including four 50-watt yags and four of the full-color air cooled lasers were located upstage of the New Orleans Saints (NFC) bench.
    Segueing into “Baba O’Riley,” Adams designed a classic green laser look that was renowned from past Who performances. Diffraction, machidda and beam chases filled the arena with lasers. Leading into the closing of Baba O’Riley, full color lasers were showcased as they transitioned into colors of purple, red, white, blue and even an amber/brown look choreographed in sequence with the lighting.


    After all was said and done, the Super Bowl, and the NFL proved to once again show the world it is more than just a game. The Indianapolis Colts were upset by the New Orleans Saints. A city that was devastated on August 25th 2005 by Hurricane Katrina proudly showed the world that it was making a powerful comeback. According to preliminary results from the Nielsen Company, CBS’s broadcast of Super Bowl XLIV attracted an average audience of 106.5 million U.S. viewers, making it the most watched Super Bowl of all times.

  2. #2
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    Those systems cost a fortune... I wish I owned a huge laser show company.

  3. #3
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    they included everything...except the price Chris Stewart is the only name i recognized.
    Pat B

    laserman532 on ebay

    Been there, done that, got the t-shirt & selling it in a garage sale.

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    That's $30,000.00 USD worth of fog machines alone.

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    im going to go out on a limb here.... but not too much. As a general rule these types of mega events (of which i have been a party to many times) generally do not pay too well (at normal retail) The supplier usually does it at very little profit, all expenses are covered. They do it because of the prestige. It is a huge attaboy one can attach to their resume. It gives the team (generally many subcontractors) some credibility for "the show must go on" and to set them apart from your basic suppliers because they get the job done no matter how long the hours, heartache, and expense...it truly separates the pros from the hacks.

    When I read 4 - 50 watt green lasers i said...here we go again... marketing watts...if they were not your basic converted vag burners i would be REAL surprised. (marketing watts tend to piss me off)

    With all that said, what ever profit they didnt get on the superbowl...it will be 10 fold in the corporate arena strictly due to their reputation of successfully completing a mega event.
    Pat B

    laserman532 on ebay

    Been there, done that, got the t-shirt & selling it in a garage sale.

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    Quote Originally Posted by Laserman532 View Post
    When I read 4 - 50 watt green lasers i said...here we go again... marketing watts...if they were not your basic converted vag burners i would be REAL surprised. (marketing watts tend to piss me off)
    I dont understand your point... so what if they were converted laserscopes or something? its still coherent light right?

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    Quote Originally Posted by flecom View Post
    I dont understand your point... so what if they were converted laserscopes or something? its still coherent light right?
    my point was...a laserscope is spec'd at 40 watts (and will perform well at 40). They can do 50 or 60 watts, if all components are new, , everything is in PERFECT condition, peaked and tweaked by someone extremely knowledgeable, on a good day, with clear weather, if Sagittarius aligns with Virgo, while standing on one foot and facing Mecca.

    now do you see what I meant? "Marketing Watts" or some call it "Label Watts"...not actual watts...

    I guess they could have been 4 lasers putting out 50 watts each...200 sounds much more impressive than 160

    EDIT- I would have called them 80 watt lasers, if I were a DJ
    Pat B

    laserman532 on ebay

    Been there, done that, got the t-shirt & selling it in a garage sale.

  8. #8
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    yeh, i hate marketing watts myself, although i never called them that. It is extremely common practice and urks the hell out of me.

  9. #9
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    i gotta be honest here gentlemen-

    i dont care if they called them "goo goo gaga watts." LOL- it was a *bad ass* laser show!!!!

    real watts, fake watts, marketing watts, your watts, my watts...the lasers looked SEEEERIOUS!!!!!

    just my .02

    -Marc
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  10. #10
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    Quote Originally Posted by Laserman532 View Post
    my point was...a laserscope is spec'd at 40 watts (and will perform well at 40). They can do 50 or 60 watts, if all components are new, , everything is in PERFECT condition, peaked and tweaked by someone extremely knowledgeable, on a good day, with clear weather, if Sagittarius aligns with Virgo, while standing on one foot and facing Mecca.

    now do you see what I meant? "Marketing Watts" or some call it "Label Watts"...not actual watts...

    I guess they could have been 4 lasers putting out 50 watts each...200 sounds much more impressive than 160

    EDIT- I would have called them 80 watt lasers, if I were a DJ
    ehh, i kinda see where your going with it... but that kinda of reminds me of the whole GB vs GiB argument thats been the bane of geeks for many years...

    really at the end of the day, it was awesome show and they need to sell themselves to people who have no idea why a few hundred watts of lasers are that impressive and cost the equivalent of several human organs when they have a 100W light bulb in their kitchen...

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